Rooted in Tauranga. Built around better food.

At Simply Organic, we believe food should nourish not only the body, but also the planet. We understand the importance of knowing where our food comes from. To us, organic isn’t simply a label, it’s a way of living with greater care for our health, our communities and the world around us.

Working within the organic industry demands integrity. We partner with growers throughout the Bay of Plenty and with trusted organic suppliers who share our values, ensuring the products on our shelves meet rigorous standards.

We see our store as more than somewhere to shop. It’s a gathering place for people who care about what they eat and how it is grown. Every choice, supporting local growers, choosing organic or reducing waste can contribute to lasting change. We’re proud to be part of that movement.

We’re a close-knit team brought together by a passion for organic living, sustainable food and making wholesome choices more accessible. Everyone contributes something different, whether we’re sourcing local products, planning the store, sharing knowledge or helping customers find what works for their household.

Our store feels like home: warm, welcoming and full of laughter. We’re proud to know many of our customers by name and to build relationships that go beyond a transaction.

That same sense of belonging shapes our team. We support one another, celebrate milestones and value every person’s ideas, strengths and experience. The result is a shared sense of purpose that runs through everything we do.